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About Kitchen Appliance HQ

Kitchen Appliance HQ brings the best food, cooking, and small kitchen appliance tips to the home cook and enthusiast. Not a recipe site, but a website designed to simplify the kitchen, answering questions, navigating challenges, and inspiring a love of great food!


In late 2018, I decided, 2.5 years into my first blog, Middle Class Dad, that I had more to share.

I also didn’t want to keep doing such a wide-ranging blog as Middle Class Dad covers a wide variety of topics (too many, in all honesty). So I wanted to take my passion for food, cooking, and kitchen gadgets and turn it into its own site. The first post was published in late January 2019 and is going strong today.

Unlike a recipe blog site (of which there are too many), my site focuses on solving kitchen and cooking problems, challenges, and issues. But I also get into cuisines and cooking preparation tips too. Lastly, I do, of course, also talk about kitchen gadgets.


As of this writing, the site is still pretty new.

After all, most websites take about 8 months before anyone even really ever finds the site when searching on Google. That being said, my site did get about 8,000 visitors in the past 30 days and is growing a little over 10% month over month. The 60% of my visitors are women ages 25-34.

About 60% of them are from the United States, with Canada, The UK, Australia making up most of the balance.


In addition to Kitchen Appliance HQ, I also have 3 other websites, including my original Middle Class Dad website.

Those are:

Middle Class Dad – Wanting a creative outlet for all the knowledge I was gaining as a parent, husband, homeowner, and personal finance enthusiast, I launched this site in August 2016 with helping other parents navigate all the same challenges I was facing. It covers a broad range of topics, but most are centered around parenting, marriage tips, travel, personal finance, and household DIY tips.

Hot Tub Owner HQ – I’ve owned 4 hot tubs over the past decade-plus, and my entire family and I are hot tub lovers. I started this site to address all the questions I asked myself in the first years of owning a hot tub (some of which I still have). I started this site in July 2019. So if you’ve ever wondered what the best temperature for a hot tub is, or how to figure out if your hot tub is too heavy to put on a wood deck, my site is for you!

The Grocery Store Guy – Putting my 20+ years of experience to work again, this site launched in August 2019. I started it right after I spent a few days consulting in San Diego with an old friend of mine who is still in the grocery business. I have a large wealth of untapped knowledge that can help anyone starting, running, owning, or working in a grocery store. My site covers everything from merchandising to HR, just like I did when I still wore the apron. But I also have articles geared towards employees and shoppers alike.